welcome to outside minds creative

Crafting a Regenerative Future Through Visual Storytelling, Creative Graphic Design & Sustainable Branding

photo of the founder, Stacey Shaller

I Started outside minds to empower those who are solving climate change, preserving ecosystems, and giving all living things a voice. together, we can save the planet.

stock image of a cabin on a lake at dusk
Photo of the founder taking a picture in nature

reconnecting to nature

I’m an outdoor enthusiast and passionate about nature, wildlife, and design. After 10+ years of working for large corporations and creative agencies, I decided to use my professional experience and artistic creativity to elevate brands that positively impact the environment and make planet-saving choices easy for consumers.

I have experience in several industries including software, food/beverage, real estate, CPG, healthcare, and non-profits.

In my free time, I foster dogs and enjoy time with friends and family.

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What to expect after booking

close-up image of artist drawing on a tablet

  • We’ll spend about an hour discussing your design needs, business goals, and make sure we’re a good fit.

  • After determining your needs and goals, we’ll put together a plan of action. All design decisions are rooted in strategic market positioning.

  • This is where the fun really begins. I’ll begin the actual process of creating effective design work. You’ll be involved every step of the way so there won’t be any surprises.

  • After any necessary refinements and final approval of your new design, we’ll go through how to implement your new branding and discuss opportunities to continue working together

  • Once the work is complete, I will walk you through anything you need to know to implement your new designs so you feel confident and excited to put yourself out there.

What IS Regenerative Branding, Brand Storytelling,
& Sustainable Graphic Design?

Regenerative Branding, brand storytelling, and sustainable graphic design are approaches in branding and design that aim to create positive social, environmental, and ethical impacts while communicating a brand's story and mission. Each concept is part of an overall trend toward more responsible, intentional, and values-driven branding

illustration of girl sitting on globe with a light buib

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